Want more people to follow you on Instagram? You’re in the right spot! Lots of people want more followers, but it can be confusing to know how to get them. Don’t worry, it’s not that hard! If you do a few simple things and try a little, you can get lots of new followers who really like what you post.
Think of your Instagram like your shop window online. It’s where you show everyone your cool stuff, chat with people, and make them feel like they’re part of your group. But just like a real shop needs people to walk in, your Instagram needs followers to do well.
The good news is you don’t need to be a computer whiz or spend lots of money to get more followers. This guide will show you easy ways to make your Instagram look awesome and get people to follow you.
We’ll talk about making your profile look its best, posting interesting things, using special words to help people find you, and understanding what your followers like. Whether you’re just starting or want to be even better at Instagram, these tips will help you.
Ready to see your followers grow? Let’s go!
1. Don't Fall for the Fake Follower Trap!
It might be tempting to buy followers to make your account look popular, but trust us, it’s a bad idea. Fake followers are like empty balloons – they look nice but have no real value. They won’t engage with your posts, buy your products, or help you grow your business. Focus on attracting real people who are interested in what you offer. It takes time, but it’s the only way to build a genuine and engaged community on Instagram.
2. Pick the Perfect Name for Your Planner Shop on Instagram
Imagine you’re searching for a cute new planner on Instagram. What words would you type in the search bar? “Planner,” maybe? Or “cute planner,” or even “planner shop”? Those are keywords! They’re the magic words that help people find what they’re looking for on Instagram.
Now, think about your awesome planner shop. What are the special words that describe your amazing planners? Maybe you make “handmade planners,” “custom planners,” or “planners with cute stickers.” Those are your keywords!
Here’s the trick: use those keywords in your Instagram username and name! This is like putting a big sign above your shop so people can easily find you. For example, let’s say your planner shop is called “Jenny’s Planners.” You could make your Instagram username @Jennysplanners_shop or @Jennys_customplanners. See how those keywords help people find you? When someone searches for “custom planners” on Instagram, your shop will pop up! It’s like magic, but it’s really just smart thinking.
So, take a few minutes to brainstorm some awesome keywords that describe your planners. Then, sprinkle those keywords into your Instagram username and name. It’s a simple trick that can make a big difference in how many people find your amazing planner shop!
3. Create an Awesome Instagram Bio
Your Instagram bio is like your introduction to the world. It’s the first thing people see when they visit your profile, so make it count!
Here are some tips for writing a great bio:
- Keep it short and sweet: Use a few sentences to describe what you do and what makes you unique.
- Include a call to action: Tell people what you want them to do (e.g., “Shop our new collection,” “Visit our website,” “Follow us for daily inspiration”).
- Add relevant keywords: Help people find you by including keywords related to your business.
- Use emojis: Emojis can add personality and make your bio more visually appealing.
4. Spread the Word on Other Channels
You’ve got this awesome Instagram account for your planner shop, but it’s no good if nobody knows about it! Think of your Instagram handle (that’s the @yourname thingy) as your secret code to unlock a world of planner goodness.
Now, don’t keep that code a secret! Share it everywhere you can. Imagine you’re putting up posters all over town with your Instagram name on them. The more posters you put up, the more people will see them, right?
Here’s where you can “put up posters” online:
- Your website: If you have a website for your planner shop, add your Instagram handle to every page.
- Your email signature: Every time you send an email, your Instagram handle will be right there for people to see.
- Your other social media: If you’re on Facebook, Pinterest, or TikTok, tell people to follow you on Instagram too!
- Your business cards: Add your Instagram handle to your business cards so people can find you online after they meet you in person.
The more places you share your Instagram handle, the more chances people have to find you and follow your awesome planner shop. So, spread the word and watch your follower count grow!
5. Find Your Perfect Posting Times
Did you know there are certain times when people are more active on Instagram? It’s true! Experiment with posting at different times of the day and see when you get the most engagement (likes, comments, shares). You can also use Instagram’s analytics tools to see when your followers are most active. Once you find your sweet spot, try to post consistently at those times. This will increase your chances of getting seen by more people.
6. Create a Winning Instagram Marketing Strategy
Just like a soccer team needs a game plan to win, your Instagram needs a strategy to succeed. Here’s how to create one:
- Set goals: What do you want to achieve with your Instagram account? More followers? More sales? More brand awareness
- Identify your target audience: Who are you trying to reach on Instagram? What are their interests?
- Plan your content: What kind of content will you share? Photos? Videos? Stories?
- Track your progress: Use Instagram analytics to see what’s working and what’s not.
7. Write Captions that People Actually Want to Read
Captions are the words that go with your Instagram posts. They’re your chance to tell a story, connect with your audience, and make people care.
Here are some tips for writing great captions:
- Ask questions: Encourage people to comment and engage with your posts.
- Use storytelling: Share interesting stories or anecdotes related to your business or your products.
- Add a call to action: Tell people what you want them to do (e.g., “Double tap if you agree,” “Tag a friend who would love this”).
- Keep it concise: People have short attention spans, so get to the point quickly.
8. Use the Right Hashtags
Hashtags are like labels for your posts. They help people find your content when they search for specific topics on Instagram. Use a mix of popular and niche hashtags related to your business and your posts. For example, if you post a photo of a beautiful planner you created, you might use hashtags like #planneraddict, #plannerlove, #stationeryaddict, #planifypro.
9. Become an Analytics Pro
Instagram provides you with data about your followers and how they interact with your posts. This data is like a treasure map, showing you what’s working and what’s not.
Pay attention to your analytics to see which posts are getting the most engagement, when your followers are most active, and what kind of content they like. This will help you improve your strategy and get more followers.
10. Team Up with Other Awesome Instagrammers
Collaborating with other Instagram creators or small businesses is a great way to reach a new audience. You can do a joint giveaway, create content together, or simply promote each other’s accounts.
11. Mix It Up with Different Post Types
Don’t just post photos! Instagram offers a variety of content formats, including videos, Stories, Reels, and live streams. Experiment with different formats to keep your content fresh and engaging.
12. Chat with Your Followers
Instagram is a social platform, so be social! Reply to comments on your posts, answer questions in your Stories, and engage with your followers. This shows that you care and helps you build stronger relationships.
Remember: Growing Your Instagram Takes Time!
Don’t get discouraged if you don’t see results overnight. Building a strong Instagram presence takes time and consistency. Keep creating great content, engaging with your audience, and experimenting with new strategies. With patience and dedication, you’ll see your follower count grow steadily.
Ready to Boost Your Instagram Marketing?
Planify Pro can help! Our design software makes it easy to create stunning visuals with Listing Features for your Etsy shop and Instagram feed. Plus, our planner templates can help you organize your content calendar and stay on track with your social media marketing strategy.
So, what are you waiting for? Start implementing these tips today and watch your Instagram following soar!
Want more tips and inspiration for building your own custom planner or launching a personalized planner brand? Check out our blog for a helpful beginner’s guide: “What You Need to Start a Planner Shop” and Courses to help you get started. Planify Pro has more DIY tips to help you personalize your planner, whether you’re designing a gift, building a product line, or just creating a layout that works for you.
Check out these easy tutorials and bring your custom planner ideas to life Click Here! Don’t forget to visit our Instagram, YouTube, and Pinterest for more inspiration—and to explore our wide selection of premade planner templates, design stickers, and fonts for making your own personalized planner. Let Planify Pro help you on your journey to planner success!
